Fjällräven Store

Josefine Maurer
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14 Sep 2015
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description

Interior and decorating assignment.
The brand store of the Swedish brand Fjällräven in Aarhus, Denmark.
To make the customers remember the shop, and give them an experience of a space that relates to the brands values. The brand makes durable, practical and classical outdoor equipment. The idea behind the shops decoration and interior design, was to incorporate natural materials and beautiful pictures, with the practical clothes and equipment, to inspire the customers to go outside and explode the wild.

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