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I wanted to create a contemporary electric guitar with a design that still have the interest of the conservative guitarist.
This BA project contains the design of 3 different electric guitars aimed for 3 different target groups.
With LEGO as business partner we were asked to design two packaging concepts. One commercial and realistic for implementing in the present. The other, a more blue sky concept, playing with the topic of future LEGO packaging.
My project began as an idea for how to show how much a smartphone affects our everyday life and social life, I took communication as a design very literally and thought how modern man communicates, and it is beginning to be a normal trend to have facebo